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5 Ways to Use Big Data to Delight and Engage Online Customers

5 Ways to Use Big Data to Delight…

Big data analytics have evolved to represent a new and path-breaking approach to practically all aspects of running a successful and profitable business. It makes complex financial data succinct, gleans actionable insights from tons of customer data,…

How to Set Affiliate Commission Rates

How to Set Affiliate Commission Rates

A question we overhear frequently from our new clients is where to start when setting up an affiliate marketing commission structure with their partners. Not paying enough can make it hard to find reps to…

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Send a Series of Emails

Cart Abandonment Emails: Why a Series is Better…

Cart abandoners are a nightmare for online retailers. According to a study by Baymard Institute, on an average, 69.23% prospects and shoppers abandon their shopping carts. When shoppers leave the items halfway without purchasing, retailers face…