Big data analytics have evolved to represent a new and path-breaking approach to practically all aspects of running a successful and profitable business. It makes complex financial data succinct, gleans actionable insights from tons of customer data,…

Big data and analytics are an integral part of social media marketing. Ever since millions of people started using networks, it became apparent to marketers that data is a valuable resource for advertising. On no network has this been…

Here are some social media strategies that have been shown to be particularly effective in ecommerce. These are definitely things that you should strive for, but if you aren’t performing up to 100% on everything…